I’m an author, editor, and communications professional focused on the low-carbon economy. I’m a former Clean Energy Canada communications director, and now a senior fellow with Future 500 in San Francisco, an NGO that engages diverse stakeholders in support of market-based solutions to social and environmental challenges. My 17+ year media career included stops at Outside magazine and Wired.com.
What I Do
Projects, Campaigns, and Activations
I produce and coordinate projects, campaigns, and activations that showcase private-sector innovation and policy leadership in the global low-carbon economy.
Branding and Communications Strategies
I help clients get the word out on events and initiatives and bring them to life with strong design and a clear, fresh, compelling story. I simplify ideas and amplify messages, getting them circulating in targeted audiences.
Content that Connects
I've produced and edited scores of reports, op-eds, white papers, and assessments on clean energy, energy efficiency, and the opportunities of the global low-carbon economy.
A collection of recent projects, gigs, and engagements that reflect the breadth of my work.
Host and Executive Producer (2018 - Present)
Energy Step Code Council
Lead Communications Advisor (2017 - Present)
The BC Energy Step Code is a provincial regulation that local governments may use, if they wish, to incentivize or require a level of energy efficiency in new construction that goes above and beyond the requirements of the BC Building Code. It is a policy tool that serves as a pathway to help the province meet its net-zero energy-ready target.
“James exceeded our expectations. He led a brand-identity process and a communications and outreach plan that allowed us to get our messages out in a timely manner. As part of this process, James navigated complex stakeholder dynamics and constraints, built consensus, and developed clear and accessible material for our audiences. He came to the project with a solid baseline understanding of building science and local government processes, which translated into a rapid ramp-up, and allowed him to quickly establish productive relationships with team members and stakeholders.”
—Rory Tooke, Former member, Energy Step Code Council
Senior Fellow (2017 - Present)
Future 500, a global NGO based in San Francisco, California, helps companies, organizations, and funders shift from conflict to conversation, and supports business as a force for good.
I developed a comprehensive communications strategy for the organization, and continue to support its implementation as a senior fellow.
Clean Energy Canada
Director, Communications (2010-2015)
Clean Energy Canada works to accelerate the nation’s transition to clean and renewable energy systems. As the organization's first employee, I played a pivotal role in growing the brand into a national voice on climate and energy leadership. As part of this work I served as editorial director on Tracking the Energy Revolution, an acclaimed series of publications and digital platforms that chronicle the growth of renewable energy across Canada and the world.
"It’s difficult to overstate the impact James has had on our organization. He created our now-signature Clean Energy Review digest, now a Monday-morning 'must-read' for Canada's energy and climate leaders, and he wrote and steered the success of our flagship Energy Revolution reports. On at least one occasion, he landed Clean Energy Canada on Page A1, above the fold, in a major market. James is both a doer and big-picture innovator. He’s passionate, driven, and chronically enthusiastic. He's truly an outstanding writer, he understands the importance of effective design, and he's widely connected with media. He has been an indelible part of our success.”
—Merran Smith, Executive Director, Clean Energy Canada
What They're Saying
Shout-outs from a few people I've had the pleasure of collaborating with.
President, Climate Smart Business
“James brings strong strategy and insight to his communications consulting. He helped Climate Smart with a number of projects—delivering on time, clear and compelling communication pieces that have amplified our message and impact.”
Former Director, National Round Table on the Environment and Economy
“James is one of the top reasons Clean Energy Canada is getting attention. From social media, to webinars, to research documents, his work is stellar.”
Vice-President, Strategy, Westport Innovations
“James helps organizations, governments, think tanks, and others cut through jargon and distill key messages that are focused on solutions and hope.”
Founder, Portable Electric
“James’ detail oriented coaching and messaging gave me the advantage I needed to hit it out of the park.”
Chief Operating Officer, Future 500
“James’ work is exceptional. He contributed a rare combination of strategic thinking, incisive language that captures our voice and objectives, structured project management, and a can-do fun attitude. He quickly integrated into our team, elevating the quality and sophistication of our communications.”